How Custom Branded Cups Elevate Your Event
In a world where every brand is fighting for attention, the most impactful marketing moments are often the ones you can hold in your hand – literally.
Custom branded cups aren’t just a nice-to-have. They’re a powerful tool to amplify your brand presence, create instant recognition, and turn everyday event moments into lasting impressions. Whether you’re hosting a product launch, music festival, or VIP dinner – your cup can say just as much as your signage (and often gets photographed more).
1. First Impressions Matter
The moment someone is handed a drink, that’s their first touchpoint. A sleek, well-designed cup with your logo instantly sets the tone. It says: we’ve thought of everything.
At REDDS, we’ve been part of some of Australia’s biggest events – from Lost Paradise to Splendour in the Grass – and one thing’s always true: cups travel. They move from bar to dance floor to social feed. They become part of the experience.
2. Built-In Brand Visibility
Branded cups don’t just elevate the physical vibe of your event. They show up in every Instagram story, every group photo, every post-party recap. That’s priceless visibility – especially when placed in the hands of artists, creators, or influencers.
It’s no accident that REDDS cups are spotted in content from some of the most recognisable names in Australian nightlife and hospitality. They’re not just functional – they’re photogenic.
3. Sustainable, Stylish Options
With reusable, compostable, and biodegradable options now available, you don’t have to choose between branding and sustainability. We offer a range of cups that don’t just look good – they align with the values of modern, conscious consumers.
The result? Your brand shows up with intention, not just attention.
4. A Talking Point People Remember
Cups often spark conversation. Whether it’s “Where’d you get this?” or “This is actually nice to hold,” custom cups create tactile memories. It’s the small detail that makes your event feel premium – and your brand feel unforgettable.
5. Easy to Customise, Hard to Forget
With low minimums, fast turnaround, and flexible designs, REDDS makes it easy to get your branding front and centre. Want to match your colour palette? Print a logo? Go big with a custom shape or reusable format? We’ve got you.
6. Ready to elevate your event?
Let’s bring your brand to life – one cup at a time.